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CONNECT WITH Veronica Lanza

Pack Week Story

Among your recent projects or adventures, which one is your favorite and why?
My favorite recent project has been to serve as DOP and Film director of the Italian footage for a documentary to celebrate the 100 year anniversary of the communist party of China. The famous Italian actress, Maria Grazia Cucinotta, is the protagonist. This project thrilled me because I finally got to film and shoot in Rome where I was born. I consider Rome the most beautiful city of the world. Working with such an easy going, charming and experienced cinema actress like Maria Grazia Cucinotta made me feel even more at home.

What’s the story behind this project?
The story takes place mostly in China through the Italian symbolism of fashion, and the beauty of Maria Grazia Cucinotta as the main protagonist. We wanted the film to be a full immersion in Chinese traditions, modernity and the Chinese way of living over the last 100 years of the Communist Party. China has inspired millions around the world. China's spirit of revolution, courage, dedication and hard work. As the Party marks its centennial in 2021, it's an occasion to review its path and forecast its future.

What about that project motivated you?
We had to recreate China in a few days here in Rome, meaning that all the indoor scenes had to simulate indoor hotel rooms in Shangai and Beijing. That required full focus on details, compositions, and the lighting aspects of my photography. I also was very motivated by also directing the actress and taking care of all of the Director's Cut, too.

When traveling, which f-stop bag or bags do you take, and which Camera Bag Insert or accessories do you take?
When I am traveling here in Italy I usually take the Dyota Series, especially the Dyota 20 which is my favorite for urban projects and also I love the color of Rooibos Tea which really stands out.

What’s your go-to camera setup
In this camera bag, I usually carry 2 camera bodies with 3 to 4 lenses, a flash kit, all my battery kits and chargers, and 2 memory card boxes. For this project I selected Prime Vintage Lenses, and Panalight Prime Circle Kit of Lenses.

Which f-stop pack and camera bag insert combination is your favorite and why?
My ideal camera bag insert for urban shooting and filming is the following:

The Dyota 20 and also I fit in my black ACCESSORY POUCH - MEDIUM WELDED to have by hand all my credit cards, facial mask, ID cards and personal belongings and so to separate then from my photographic and video gears, and also in the top side I bring along my WELDED NAVIN POUCH - CAMERA HOLSTER which is really useful to carry my zoom lens, 70-200m of canon and some extra batteries, cleaning kit and so on.

Photographer BIO:

Veronica Lanza has participated in programs from and for National Geographic, Sky News, 
Olympic channel and Italian public television, RAI 3. She currently lives in Peru and works as a 
journalist for the Italian channel ZWEBTV and as a producer, photographer and director for 
various clients such as DFP Association of Peruvian Cinematographic Photography Authors, Il 
Cigno GG Edizioni, Techint Ecuador, MINEDU, Iccgsa, BBVA, BBVA Foundation, Osiptel, Claro, 
UNICEF, UNFPA, WFP, Enseña Perú, World Bank, among others. The realization of Django 2 and 
3, teacher of the video production course at Crehana and video production with a smartphone 
at Centro de La Imagen in Lima.


Lately, drone photography for the 2021 book ¨Huarmey, Continuity and Change¨ editor and texts Rafo León, production and editing of tutorials for the 2021 DFP film workshops, 2021 BTS J-HOPE spot for Claro Música, 2021 spot for Claro Home and Spot for Claro Care Center, the first photographic and audiovisual campaign of Nika Ram Yoga in Rome 2021, 2020 Spot Donations Gian Marco-Unicef Peru, the delivery of oxygen concentrators to Unicef 2020, donations of hygiene kit and of dignity UNFPA 2020, La Punta Clinique Nautique for Jeanneau 2020, Lenny Kravitz for Claro Música, the Night Surf and Golf championship, the Copa Pelicanos and Ancón 2020-2019 regattas, the JDEN 2019 by MINEDU, Cannes Yachting Festival 2019 in France among others .


The realization and production of several documentaries for Unicef on the World Day of the Rights of the Child, “Infancias Diversas”, the visit of Gian Marco to the victims of Piura, the documentary “Guerrero de las Nubes” on the first cable cars in Peru in Kuelap, the documentary on accessibility from the World Bank, the photographic and audiovisual dossier of the 18th Latin GRAMMY Award in Las Vegas for BBVA, coordinator of the Olympic Channel Broadcasting by the “International Olympic Committee - Lima”, the photographic dossier of the Opening Ceremony of the Rio 2016 Olympic Games for the executive producer Marco Balich, the photographic and documentary dossier of the eco-architectural project Plan Selva of MINEDU (the Plan Selva was chosen to represent the pavilion of Peru, winning the 2nd prize for the best National Pavilion at the Venice Architecture Biennale 2016), several documentaries for the artist Gian Marco with Claro and Tondero And for 3-time Grammy Award winner Susana Baca's albums, concerts and tour in Nigeria.

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